Formula 1 is preparing to open the 2025 season in style with a unique event in London. On February 18, the liveries of the ten single-seaters of the teams present on the grid will be revealed at the O2 Arena, in a maxi show that will celebrate the 75th anniversary of the championship. However, this joint presentation, designed to involve fans from all over the world, will not replace the traditional individual presentations of the cars. In particular, Ferrari has already confirmed that it will not give up its event in Maranello, opening its doors to fans with a unique presentation.
An unprecedented event in London
Liberty Media's idea to bring together all the teams for a single presentation has generated great interest and anticipation. Tickets for the London show sold out in a few hours, despite the high prices, a testament to the enthusiasm of the fans for an event of this magnitude. For the first time, team principals and drivers will take to the stage together, presenting the new liveries of the 2025 single-seaters in a show that promises to be followed worldwide. However, what we will see in London will only be a taste: they will not be the definitive cars, but a simple preview of the colors that will characterize the season.
Ferrari announces its event, here's how to participate
Despite the London event, Ferrari has decided to keep its tradition alive. The Scuderia from Maranello has in fact announced that it will unveil the new single-seater, known by the code name “677”, directly at its historic headquarters, during an exclusive event in which a few lucky fans will be able to participate. Through the competition “Live the Dream”, Ferrari is offering fans the opportunity to attend the official presentation by purchasing a Fan Ticket for the Ferrari Museums in Maranello and Modena. The winners will have the chance to experience a magical moment up close, meeting the drivers and discovering the technical innovations of the 2025 single-seater in advance.
The importance of a double event for the Scuderia
Ferrari's decision to organize two presentations reflects its desire to ensure maximum visibility for the new car, involving both the international public with the London show and the most passionate fans with the event dedicated to Maranello. The presentation in London will serve as a global introduction, but the one in Maranello will provide the real show, with a focus on technical innovations and an atmosphere full of history and passion. Fans will be able to discover all the details of the car that will be driven by the new driver pairing: Charles Leclerc and Lewis Hamilton, ready to debut with the Prancing Horse.
With a fight for the world title between McLaren Ferrari and Red Bull that will be decided in these last 3 races, the 2025 season promises to be full of emotions for Ferrari, which aims to continue its growth with a partly revolutionized single-seater and an exceptional line-up. The event in Maranello will be the perfect opportunity to celebrate the glorious past of the Scuderia and, at the same time, present a car that aims to write a new page in history. The decision to open the doors to the fans represents a further step towards involving the public, who will be able to experience first-hand the emotion of the presentation of a new Ferrari, breathing in the unique atmosphere of Maranello.
