It's a very important day for the Alpine. Based on what the official website of Formula 1, Gerry Cardinale's company, RedBird Capital Partners, has decided to officially enter the Circus, investing 200 million euros to acquire 24% of the French team. Standing out among the New York-based group of investors is the Hollywood star Ryan Reynolds and his business partner Rob mcelhenney. For both, it is a confirmation in the world of sport, as they are already owners - in the world of football - of the Welsh club Wrexham.
De Meo: “Alpine is a resource for the Renault world”
Following the agreement, there was no shortage of passwords di Luca de Meo, CEO of the Renault group: "Formula 1 and Alpine are strategically a resource for the Renault group. After the last two years we have reignited Alpine, taking advantage of its iconic A110 sports coupe, enhancing it by entering Formula 1, where it aims to become a championship contender. This partnership will accelerate the development of Alpine F1 diversifying revenue drivers and increasing brand value.”
Rossi: “This agreement is a very important step for our growth”
Also proud of the agreement reached Alpine CEO Laurent Rossi: “This association is an important step in increasing our performance at every level. First, Otro Capital, RedBird Capital Partners and Maximum Effort Investments, as international players with strong experience in the sports sector, will bring their recognized expertise to enhance our marketing and media strategy, essential to support our sports performance long-term".
