As has already transpired several times during the 2023 season, starting from 2024, the AlphaTauri team will change name. As already did in 2020, after having been for 14 years there Toro Rosso. The official information on this matter is not yet known, but one has arrived from the paddock voice.
A new hypothetical name for Alpha Tauri starting in 2024
Alpha Tauri has not yet communicated the new official name for 2024, however after the Las Vegas GP the early rumors. The intent is to conceive a original denomination, excluding so the names of the new ones sponsor Americans, like what happened with 'Toro Rosso'. In particular, there have been rumors in the paddock that the name of AlphaTauri in 2024 could become 'Racing Bulls'.
A radical change
Lo purpose it would be to to maintain obvious the link with Red Bull, team starter: “The identity is the one that Toro Rosso had and will be again closest to the Red Bull family “. The CEO explained in this regard Peter bayer at autosport.com. “Then the naming rights will be decided with the partners. We will change the team name, the identity, the logo, everything. There will be a complete relaunch and rebranding. The team name and identity were decided by the shareholders. I have to carry it around without being able to share it, and it's very difficult!” The revolution will therefore be total, pilots aside, because they have been confirmed is tsunoda is Ricciardo throughout 2024. Also at Fantasy F1of course.
AlphaTauri, 2024: from the name change to the new American sponsors
The interview therefore continues: “We are on the right track, and since we are doing very well, especially in the United States, we found two companies that like each other. We had a very positive meeting with these two great new partners. They got along very well and worked together straight away. We asked ourselves: when will we announce it? What will we do? We said to ourselves this is the way it normally works, we have thelist of FIA participants and presentation of the livery, and then they had some ideas. They did so much brainstorming that I got very scared! They have very big ideas. They think bigger, more than we would have dared to think". The wait for the announcement of the new name of AlphaTauri will therefore be short: it could arrive at mid-December, when the FIA will present the list of participants for the 2024 season.
Revolution in sight also for Sauber-Alfa Romeo?
Next year another team will face the name change: it is the Sauber, which at the end 2023 will conclude its partnerships with theAlfa Romeo. The most credible rumors are linked to the return of Sauber, after the "divorce" from Alfa Romeo, with the commercial partner staker. In this regard, the Alfa Romeo team principal Alessandro Good students said: “Confirmation will come 5 minutes after the FIA has published the list of entries. All our declarations are ready from November 2nd. Of course we don't want to spoil anything, but we are ready to announce the team name and chassis name. We have existing partners, of course, and we are also looking to broaden the scope of sponsorship deals with our partners. I think we have found a good path, but next year there will not be a single title partner. I think there will be some surprises, especially regarding the name of the chassis”.
